Saturday, August 30, 2008

Web Video

Weblinks have teamed up with the creative team at VideoTile. They have been specialising in website video for more than 10 years. Over that period they have produced scores of website videos for a broad cross section of commerce, industry and government users.

Web video is now emerging as a powerful marketing tool following the meteoric development of Internet infrastructure and the take up of broadband right across the developed world. When web video is combined with search engine optimisation techniques within the website design a tremendous impact on business traffic can be felt.

Web videos are best created especially for the Internet. Since video content produced for TV and DVD is not intended for a web audience that has very specific requirements regarding audiovisual content and interactivity.

Interactivity and control are critical to the success of web video content on the internet. Recent developments in encoding website video content delivered by macromedia Flash 8 have opened up many new creative opportunities for the convergence of video production and web development disciplines. Flash 9 is expected to further develop the flexibility of this exiting new website video medium.

VideoTile have been among the first to recognise the benefits of specially produced web video content with search engine optimization and have mastered the difficult balance between speed of loading, robust performance and excellent picture quality.

Progressive companies in the USA and the UK are now adopting web video as a means to grab the attention of their audiences and deliver their content and corporate personality to re enforce their image and brand values through internet marketing.

Website video has now many benefits to offer with SEO. The internet can now be used to present both the personality to go with the information. Up until now the internet has lacked this human dimension. Weblinx Limited are pioneering the use of human content across the whole spectrum of webpage styles and layouts and in every instance bringing the webpage to life using website video.

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